I tend to prefer to group things into categories which can then be "chapters" in a scrapbook. Have you ever seen the magazine "Simple Scrapbooks" or their website
www.simplescrapbooksmag.com? They have a great formula worksheet. If I were doing this kind of book, and I did a very simple goals book when we were in another DSA bus., I woud divide it into personal, spiritual, business & financial goals. Personal might include relational or organizational goals, time management, etc. I'd include books to read, etc. Spiritual (obvious). Business... what you listed about the various goal levels and incentives. I'd be sure to include where I wanted to be in a specified period of time and what my plan is to achieve it. Financial goals (obvious). I'm a very visual person also so I would include photos or sketches wherever possible. For the acutal goals themselves, stateing them in very specific, measurable terms seems to be recommended the most. When you flip through the book, you could then read these positively stated goals aloud and help motivate yourself by keeping your goals in front of you. Hope that helps some.
Oh, by the way, for my Christmas album, I used a four color block system with the filigree background stamp. Each "chapter" had a specific designated color. It looked unified, coordinated and simply elegant.